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Posts Tagged ‘Oreos

EAT IT UP: Fascinating Food in the News

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Alameda County Fair

Alameda County Fair

  • French Fry Face Off
  • Are you sure you want to eat there?
  • Looking for a new recipe?
  • If it ain’t deep fried, it’s un-American
  • What we eat when we eat alone: new book from Deborah Madison
  • Forget about fancy sea salts — sugar is now Raising Cane
  • Is Alice Waters a legend?
  • Written by Kate Blood

    July 13, 2009 at 2:14 pm

    Major League Eating

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    Hot Dog Competition

    Hot Dog Eating Competition, San Jose CA

    Finally, a sport I can get behind with major league enthusiasm: Competitive eating! And I’m proud to be from the same home town (San Jose, California) as world champion Joey Chestnut!

    I started thinking about competitive eating earlier today when I dug up this video of a workplace Oreo eating competition at Inside Zappos. (Zappos looks like a fun place to work. I wonder if they’re hiring?)

    Of course I had heard about Nathan’s yearly hot dog eating contest and I’ve seen the Big Texan’s 72-ounce steak challenge with my own eyes. As I dug deeper, I found that competitive eating has become such big business that there’s a new Wii game devoted to the subject. There’s even an International Federation of Competitive Eating!

    Who knew that eating 17 pounds of cow brains could bring you fame or that a tiny, 105-pound woman can eat 11 pounds of cheesecake in one sitting and live to tell the tale?

    As for myself, although I did eat three kinds of ice cream today (Brown Butter Pecan and Salted Caramel at Bi-Rite and Blue Bottle Vietnamese Iced Coffee at Humphry Slocombe), the only competitive eating contest I can image entering (and winning) is Boston’s annual bacon eating extravaganza.

    Just Like You Remember!

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    Just Like Mom Used to Buy

    Just Like Mom Used to Buy

    Laura Scudder’s has jumped on the retro-food packaging bandwagon with the release of its new “Classic Twin Pack.” The California-based snack food company is also offering a vintage TV commercial on their web site.

    This follows earlier retro successes from companies including General Mills (Retro Cereal Boxes), Coke, Pepsi and Hershey’s. New retro-inspired summer offerings are available at Target.

    Industry sources claim the retro trend stems from consumer desire to be rid of “the excesses witnessed in communication over the past two decades” (source: Board Bia).

    TheDieline adds that these “retro designs are aimed at adults” who appreciate “the aesthetics of yesteryear.”

    These design-appreciating adults also run web sites like The Imaginary World and post images to Flickr: check out the fun food-related packaging sets created by Waffle Whiffer and Roadsidepictures.